Date Your Customers Keep Them Coming Back
In business, the customer is always right - sometimes confused, misinformed, rude, stubborn and changeable, but never wrong. Ever date anyone like that?
Customers are the reason you have
Top Performers Have These Customer Relationship Skills
Copyright 2006 Dennis Sommer
Do want to be known as "The Expert" or "The Guru"? Do you want to advance your career and income? If you answered yes to both of these questions then you nee
Get some great PR for your business start your own newspaper
Good PR is harder to get than ever these days. There are many good reasons for this and the proliferation of PR agencies and one-man bands play only a small part.
The real culprit is te
Your 6 Step Plan For Press Release Placement
There's a clear way around press release failure and it's called the pitch. A lot like it sounds a pitch is a fast throw at busy editors about a possible story. If they want to find out more, then yo
33 Reasons To Do A News Release
News releases are not the best way to get major media coverage, but they can be used to increase the frequency with which your company name appears in the press.
Press releases will get
Publicists It s Time to Embrace the Technology of Online Press Kits
So you have a cell phone, a Palm Pilot, an automated office complete with teleconferencing, remote-access, Web site and e-mail addresses. So what? Just because you’re always available to the media do
Greetings Card What When and How
Whenever you need to wish your friend or acquaintances happy and belated birthday, or wish your near and dear ones merry Christmas, or send your beloved one happy valentines day wishes or just say he
Oh the Mistakes Spokespeople Make
Question: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps.
Based on my experience as a media trainer, the mo
Your Expertise is Boring
I see your lips moving, but all I hear is “Blah, blah, blah, blah, blah.” I know it’s not what you want to hear, but quite simply, if you are a speaker, author, consultant or other "expert" I see bei
3 Advantages of using Electronic Press Releases
A simple 1-page press release can be the most powerful marketing tool in your arsenal. Here are my top 3 reasons for using electronic news releases…
1) Media Relations
10 ways to identify if your public relations company is right for you
PR plays a key function in a successful business. And for PR to be productive you will need to trust more than friendship or basic instincts in choosing an “ideal” PR company. Since public relations
Communications Analysis Real Time Benchmark for success in 2006
You've just reviewed the final results of your last pro-active media campaign to launch that
new product or service. The numbers look pretty good: media impressions were in the million
A Call Center Is The New Touch Point With Customers
Contact centers, commonly known as call centers have become the touch point for customers and business. These contact centers have grown from simple telephone sales to full customer service organizat
Build a Better Online Press Kit
Some recent surveys of journalists and reporters indicate that most prefer to use online media rooms/press kits as opposed to the old-fashioned hard copy press kits. Why? The Internet is open 24 hour
Games are a Reflection of Behavior as Told by John Satta
You are standing on a small stage yelling, “What's the name of the game?!”
“Win as much as you can!!!” comes roaring back.
“Who's responsible for your score?!”
“I am!!”
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